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Spirit Lake Hy-Vee Employee Honored with Picture on Truck for More Than 45 Years of Service

Produce clerk John Holbrook is now featured a on semi-trailer.


August 31, 2026 | News & Press Releases


SPIRIT LAKE, Iowa (Aug. 31, 2026) — The helpful smile of a Spirit Lake Hy-Vee employee is now featured on the side of a semi-trailer to honor the more than 45 years of service he has dedicated to the company.

John Holbrook’s picture was unveiled Monday during a celebration at the Spirit Lake Hy-Vee, where he serves as a produce clerk.

Hy-Vee first started featuring long-serving employees on semi-truck wraps in 1997, and it has since become a cherished tradition at the company.

John Holbrook with the truck now featuring his picture outside the Spirit Lake Hy-Vee.

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Hy-Vee, Inc. is an employee-owned corporation operating more than 540 business units across nine Midwestern states with sales of more than $14 billion annually. The supermarket chain is synonymous with quality, variety, convenience, healthy lifestyles, culinary expertise and superior customer service. Hy-Vee was recently named one of the top grocery stores in America by USA TODAY. The company’s more than 70,000 employees provide “A Helpful Smile in Every Aisle” to customers every day. For additional information, visit www.hy-vee.com.