Hy-Vee Launches New Hy-Vee Financial Services Across Its Eight States
June 17, 2021 | News & Press Releases
WEST DES MOINES, Iowa (June 17, 2021) — Hy-Vee, Inc. announces the launch of Hy-Vee Financial Services, fueled by Midwest Heritage.
Customers across Hy-Vee’s eight-state region can now enroll in and apply for financial services, including checking and savings accounts, auto and home insurance, home mortgages, consumer loans and pet insurance. Additionally, Hy-Vee Fuel Saver + Perks and Hy-Vee Plus premium members can also access exclusive insurance services and additional savings on mortgage loans and pet insurance. Customers can visit Hy-Vee Financial Services online at www.mhbank.com/financial-services to learn more.
“Customers are now seeking more affordable and more convenient financial options,” said Hy-Vee Chairman, CEO and President Randy Edeker. “By leveraging our ownership of our subsidiary Midwest Heritage, we are able to serve our customers in a new way that meets those needs, while also bringing more value to our Hy-Vee Fuel Saver + Perks and Hy-Vee Plus members.”
Additional offerings such as life insurance policies, health insurance plans and more are expected to be added to Hy-Vee Financial Services within the year.
Over the past several months, Hy-Vee and Midwest Heritage have installed contactless kiosks inside 210 Hy-Vee locations to allow a convenient spot for customers to access an overview of the offerings available through Hy-Vee Financial Services. Using the kiosks, customers can access QR codes to learn more about specific services on their mobile device or pick up brochures for more information.
“The in-store kiosks serve as a gateway for Hy-Vee customers to learn more about the affordable offerings available to them,” said Tony Kaska, chairman, CEO and president of Midwest Heritage. “Customers who inquire to learn more about Hy-Vee Financial Services can expect to receive a personalized, high level of service as we help them select the best offerings based on their tailored financial needs and goals.”
Hy-Vee, Inc. is an employee-owned corporation operating more than 275 retail stores across eight Midwestern states with sales of $11 billion annually. The supermarket chain is synonymous with quality, variety, convenience, healthy lifestyles, culinary expertise and superior customer service. Hy-Vee ranks in the Top 10 Most Trusted Brands and has been named one of America’s Top 5 favorite grocery stores. The company’s more than 86,000 employees provide “A Helpful Smile in Every Aisle” to customers every day. For additional information, visit www.hy-vee.com.
Midwest Heritage, a Hy-Vee company, is a full-service financial center offering a comprehensive array of products and services. Midwest Heritage is headquartered in West Des Moines, Iowa, with branches in Chariton, Iowa, five Hy-Vee store locations in central Iowa and one Hy-Vee store location in Overland Park, Kansas. Midwest Heritage has in excess of $375 million in assets. The organization offers the personal service of a community bank with the convenience of a larger bank and is a five-star rated bank by both Bauer Financial Service and Bankrate.com. FDIC Insured, Equal Housing Lender. Visit us at www.mhbank.com.