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Hy-Vee KidsFit Launches Find Your Smile Campaign to Help Keep Health and Wellness Fun for Families Throughout the Summer

June 8, 2020 | News & Press Releases

WEST DES MOINES, Iowa (June 8, 2020) — Hy-Vee, Inc.’s popular KidsFit At Home daily programming is transitioning to the Find Your Smile campaign to help families continue health and wellness fun all summer. “Find Your Smile” is perfect for children of all ages and their families as they explore the eight dimensions of wellness: physical, emotional, social, intellectual, career, spiritual, environmental and financial.

The Find Your Smile challenge workbooks were mailed to all current Hy-Vee KidsFit Club members, and can also be found in your local Hy-Vee store. You can also still join the KidsFit Club to receive your free workbook in the mail at

Once you’ve received your challenge workbook, simply submit your entry for each of the eight dimensions of wellness challenges following the rules inside the workbook for the chance to win Hy-Vee One Step products for yourself and trees to be planted in your community provided by the Arbor Day Foundation. Three winners will be selected based on effort, creativity, aesthetic and execution. Entries must be submitted by Aug. 31, 2020.

For more information, visit


Hy-Vee, Inc. is an employee-owned corporation operating more than 265 retail stores across eight Midwestern states with sales of $10 billion annually. The supermarket chain is synonymous with quality, variety, convenience, healthy lifestyles, culinary expertise and superior customer service. Hy-Vee ranks in the Top 10 Most Trusted Brands and has been named one of America’s Top 5 favorite grocery stores. The company’s more than 85,000 employees provide “A Helpful Smile in Every Aisle” to customers every day. For additional information, visit