February 10, 2026 | News & Press Releases
WEST DES MOINES, Iowa (Feb. 10, 2026) — In advance of Valentine’s Day, Hy-Vee has put together the top five gifts for Valentine’s Day based on popular trends. The top five items include:
Flowers: Flowers continue to reign as the No. 1 gift for this holiday. Studies show that they can boost one’s happiness, reduce stress and improve emotional well-being. Hy-Vee’s award-winning team of floral designers can help customers pick the perfect design or create a custom, one-of-a-kind arrangement. Hy-Vee’s top arrangements of the season include “Love By The Dozen,” “Crazy For You” and “Now & Forever,” all of which are available for in-store pickup or delivery.
Chocolate-covered strawberries: Chocolate-covered strawberries originated in Chicago in the 1960s and continue to be very popular during Christmas and Valentine’s Day. Their versatility makes them a perfect gift for significant others as well as kids. This month, Hy-Vee is offering Ghirardelli chocolate-covered strawberries in stores and online, as well as ingredients for customers who want to prepare them at home.
A meal for two: Studies show that millennials prefer experiences over physical goods, especially for special occasions. Sharing a meal can provide significant physical, mental and social health benefits, helping individuals strengthen relationships and form deeper connections. This year, Hy-Vee’s culinary experts have developed a delicious menu of premade heat-and-eat Valentine’s Day dinners for two that are designed to bring loved ones together while eliminating stress in the kitchen. Entrée highlights include Hy-Vee Choice Reserve beef tenderloin filets, 4-oz. lobster tails, twice baked potatoes, cheesecake slices and more.
Chocolates: Specialty chocolates remain a tried-and-true Valentine’s Day classic, serving as the perfect pairing to celebratory champagne or red wine. Hy-Vee’s Candy Shoppe department offers a variety of specialty chocolates from Lindt, Ghirardelli and Zoet, as well as heart-shaped chocolate boxes.
Gourmet gift baskets: Gift baskets are simple yet meaningful and can be personalized to each recipient based on their interests and passions. Hy-Vee offers a variety of premade gourmet gift baskets such as the Rise & Shine Coffee, Taste of Italy, and Bruschetta, Wine & Chocolate. Customers can also work with Hy-Vee’s floral team to create custom gift baskets.
To learn more, visit www.hy-vee.com/valentines.