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Department Features


Over 15 different kinds of fresh-baked artisan breads made daily in-store. A wide variety of brownies, pies, cookies & donuts for your sweet tooth. Our cake decorators can design a wide variety of cakes for any special occasion.


Hy-Vee Catering is your source for all your entertainment needs. For small, large, formal or casual events, call us today for more information on how we can help your special event - easier!

Contract Postal Unit

Our U.S. Postal Service is located at Customer Service and is a pick-up site for your letters or packages. Purchase stamps or send packages at this convenient location.

Customer Service

We offer a wide variety of services, including Western Union, Lotto, stamps, money orders, photocopies & newspapers.


Large selection of local & national dairy products. Great variety of yogurt!


DiLusso meats and the largest selection of the finest imported cheeses in the area.


Featuring the services of an in-store dietitian.


Our award-winning floral design team has the experience & know-how to create stunning flower arrangements for all life's special moments - whether wedding flowers or boutonnieres for prom & homecoming. We offer decorating services for your home or office & can help plan any party or corporate event. Fitchburg Hy-Vee is proud to be your fresh, full-service florist.


Come see the frozen food department & shop for some great deals - where you meet friendly people & a smile in every aisle.


Our HealthMarket has over 5,000 items including gluten-free & sport nutrition aisles.


Your Fitchburg Hy-Vee Hy-Chi uses only the best ingredients in all of our dishes. You can dine-in with us or carry-out for lunch and dinner.


Known for our fresh, delicious food, bringing a new twist to Hy-Vee's already established reputation for quality. Food selections will change with the seasons, providing fresh, new ideas to keep everyone smiling. Our goal is to have the friendliest, most helpful kitchen staff in Hy-Vee!

Mealtime - Asian

Mealtime - Breakfast

Mealtime - Family Meal Deals

Mealtime - Hickory House

Mealtime - Sushi

Mealtime - Take & Bake

Meat Market

Our full-service meat department features 100%-natural beef cut fresh daily & Angus Reserve beef. Over 150 meal ideas - chicken grillers, stuffed mushrooms, stuffed burgers. A wide variety of local products, from natural-casing hot dogs to organic & grass-fed beef. Stop by to see what we can do for you today!

Mia Italian

Mia Italian is the best choice for lunch, dinner or whenever you're craving pizza! We're serving up gourmet made from scratch pizzas made to order in 6 minutes.

Nori Sushi

Enjoy fresh rolled sushi daily.


Our pharmacists are here to help you with any of your prescription needs. We accept all prescription drug plans, including Medicare & Medicaid. Offering a convenient drive-up lane for those on the go & no charge for deliveries. Your destination for health - with our pharmacists, dietitian & chefs. Where convenience meets care.


You can expect the freshest produce & friendliest staff available in our produce department. Our employees have been trained for many hours about the large variety of product we offer, to ensure your needs are always met.


Our fresh seafood department has 28 feet of U.S. Department of Commerce lot-inspected goodness. Variety enough for even the choosiest of eaters. Live Dungeness crab from the Pacific Northwest & fresh fish from Miami also available. Nobody does it better than Hy-Vee, guaranteed!

Starbucks Coffee

Wahlburgers at Hy-Vee

Discover Wahlburgers in Fitchburg. Enjoy fresh burgers, house-made condiments, crispy haddock, seared chicken and more!

Wine & Spirits

We boast a large selection of beers, wines & spirits, along with a Tasting Room for education & events. Stop by & speak with our specialists to help you choose the right beverage for your occasion & budget.

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