One Step
Together we can make a difference
We know we can’t solve all the world’s problems.
But we can do something. And you can do something, too.
All it takes is one step. If we take that step together, we can help people in our communities and around the world overcome some of the difficulties that affect their well-being.
The One Step mission is simple: To offer our customers a selection of everyday products and donate a portion of those proceeds to relevant, worthy causes.
One small step to make lives easier, healthier, happier…
One garden at a time.
One meal at a time.
One tree at a time.
One well at a time.
Won’t you take that step with us?
One Step Russet Potatoes (5 lb. bag)
NuVal* score: 93
Proceeds from the sale of One Step potatoes will help fund community gardens that teach those in need about health and nutrition through the process of planting, tending and harvesting their own fruits and vegetables.
The Amos Hiatt Community Garden in Des Moines, Iowa, is the first garden developed with One Step funds. The garden is a partnership between Hy-Vee and the Drake University chapter of SIFE, an international organization of business students devoted to community outreach projects.
The experience of this garden will be used to develop a prototype that others can follow or modify to meet the needs of their neighborhoods and communities.
*NuVal translates the information on a product’s nutrition label into one easy-to-understand number from 1 to 100. The higher the number, the more nutritious the food.
One Step Shredded Wheat
NuVal* score: 89
Hunger is a serious problem. Millions of people, in counties around the world as well as our own backyard, lack a dependable, adequate supply of food. Proceeds from One Step shredded wheat, packaged in a 100% recycled cardboard box, will help those struggling with food insecurities.
Hy-Vee is partnering with Meals from the Heartland, a non-profit organization of volunteers who package highly nutritious meals, which are transported and delivered to the neediest of the needy. Each meal is packed with rice, soy protein, dried vegetables and vitamins, ensuring that hungry children and families around the world get the nutrients they need.
The goal is to package 200,000 meals in 2012.
*NuVal translates the information on a product’s nutrition label into one easy-to-understand number from 1 to 100. The higher the number, the more nutritious the food.
One Step Paper Towels
Every community needs the ecological and environmental benefits of trees.
Trees supply two of life’s essentials—oxygen and food. Beyond that, they have important practical, commercial and social value that affect a community’s quality of life. Among their many attributes, trees offer clean air and shade, they lower energy costs and they provide a means of storm water control.
Proceeds from the sale of One Step Paper Towels, which are made of recycled materials, will be used to make our communities greener and healthier. In addition to reforestation projects, Hy-Vee will work with community organizations to plant trees in neighborhoods, parks and other public places.
The goal is to plant 10,000 trees the first year.
One Step Water
The lack of a reliable source of fresh water is a global crisis. It is estimated that, worldwide, one in six people lack access to safe drinking water, two in six lack adequate sanitation. Water-related illnesses are the leading cause of human sickness, suffering and death.
Hy-Vee is partnering with Rotary International to dig wells that will provide millions of people around the world with better access to clean water and improved sanitation. Hy-Vee and Rotary officials are currently determining the location of the first well, which which should be dug by the end of 2012.