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CLIF BAR is a great-tasting energy bar made with a nutritious blend of organic rolled oats and wholesome ingredients for sustained energy. CLIF Bar is the original energy bar made with a nutritious blend of 70% organic ingredients and is thoughtfully crafted and inspired by athletes and foodies in the CLIF Kitchen.
CLIF Bar is named after my father, Clifford, my childhood hero and companion throughout the Sierra Nevada mountains. In 1990, I lived in a garage with my dog, skis, climbing gear, bicycle, and two trumpets. One day, during a 175-mile ride with my buddy Jay, I simply couldn't stomach another bite of energy bars we'd brought along. That's the moment I now call "the epiphany." Two years later, after countless hours in Mom's kitchen, CLIF Bar became a reality.
The spirit of adventure that spurred CLIF Bar continues to thrive today. We may have grown, but we pledge to continue doing our best to take care of our people, our community and our planet.
—Gary, Founder and Owner of CLIF Bar & Company
Natural flavor. Made with organic rolled oats. Certified Organic by QAI. Nutrition for sustained energy. Clif Bar is named after my father, Clifford, my childhood hero and companion throughout the Sierra Nevada mountains. In 1990, I lived in a garage with my dog, skis, climbing gear, bicycle, and two trumpets. The inspiration to create an energy bar occurred during a daylong, 175-mile ride with my buddy Jay. We'd been gnawing on some other energy bars. Suddenly, despite my hunger, I couldn't take another bite. That's the moment I now call the epiphany. Two years later, after countless hours in Mom's Kitchen, Clif Bar became a reality. And the mission to create a better-tasting energy bar was accomplished. Clif Bar has grown since then, and still the spirit of adventure that began on that ride continues to thrive each day. As the company evolves, we face many choices, yet we always do our best to take care of our people, our community, and our environment. - Gary, Founder and owner of Clif Bar & Company. We do not source genetically modified ingredients. Clif Bar family foundation. clifbar.com. 1-800-Clifbar M-F 8-5 PST.
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